Whether it is 17 years as the world’s No.1 TV maker, or 9 years as the world’s No.1 soundbar seller, Samsung’s 2023 range looks and sounds better than ever, with an exclusive video and plenty of detail below!
Last week, Samsung launched its new range of Neo QLED 8K & 4K TVs, OLED TVs, Frame TVs, projectors. Q-Series soundbars and more, with the best 4K and 8K upscaling offered yet, a super smooth Smart TV experience, the free Samsung TV Plus service with more than 90 channels, offering what Samsung describes as “premium home cinema experiences with superior picture quality, breathtaking audio, advanced personalisation, and the latest SmartThings (smart home automation) updates – Samsung is clearly pulling out all the stops to wow you into wanting to upgrade your TV.
There’s even a 98-inch QLED TV, not listed below, that is said to cost less than $10,000, which is pretty impressive!
Afterr all, it was over 20 years ago, whenb early 40-inch plasma TVs cost $20,000 each to buy, but today, things have changed dramatically. While LG is still feted as the best maker of OLED TVs on the market, and even with LG’s own 2023 launch due soon, Samsung has ruled the TV sales roost for 17 consecutive years, according to research firm Omdia, while FutureSource Consulting has placed Samsung in top soundbar spot for 9 years running.
For its TVs, Samsung says “this accomplishment can be attributed to the company’s commitment to premium viewing experiences and user-centred design”, with Samsung’s worldwide TV market share based on annual revenue having doubled from 2006 to 2022.
Cheolgi Kim, Executive VP of Visual Display Business at Samsung Electronics said: “Our track record of industry leadership over the past 17 years was made possible by our consumers’ continued loyalty and trust in our products. We will continue to pave the path to create the most premium device experiences that go beyond premium picture quality.”
Samsung says it offers a screen for every Australian lifestyle, passion, and living space, and that its 2023 range delivers big screen premium viewing and gaming experiences, while incorporating more personalisation options, and smart home connectivity.
The company explains this year’s lineup focuses on “enhancing the user experience by seamlessly integrating smart technologies into Australian lives more intuitively and more simply while delivering impeccable big screen picture and sound quality.”
Jeremy Senior, the VP of Consumer Electronics at Samsung Australia said: “Samsung understands that technology should empower and enhance every person’s life. That means making big screen experiences more accessible, more intuitive, and more personalised to Australians.
“In combining our market-leading TV innovations with unique software solutions such as SmartThings, we’re ultimately transforming our TVs from being entertainment units to sitting at the centre of Australian smart home experiences.”
Now, before we go to more details from Samsung on its latest TV and soundbar lineup, here’s a video I was able to record at Samsung’s media event, featuring Sam Winkler, the National Training Manager for Samsung Electronics Australia, giving us a tour and explanation of the new models, features and benefits on offer – please watch and read on below!
More Choice among Premium Screens: Samsung Neo QLED 8K & 4K and Samsung OLED
Committed to delivering innovative products and features designed to ‘WOW’, Samsung explains its 2023 AV range offers a variety of premium home cinema solutions, empowering consumers to choose a display that truly suits their needs and living spaces.
Sitting at the top of Samsung’s premium range is Neo QLED 8K which combines brilliant picture and design with dynamic audio and seamless connectivity resulting in a versatile screen vivid enough for bright Australian living spaces. Content looks incredible thanks to Samsung Quantum Mini LED technology that powers over 33 million pixels and delivers over a billion shades of colour. With an advanced Neural Quantum Processor, Samsung Neo QLED 8K upgrades content automatically to 8K resolution for improved detail using 14-bit processing and AI upscaling.
In making premium big screen TV experiences more accessible and affordable to more Australians, Samsung’s Neo QLED range features 8K and 4K options in screen sizes spanning 43-inches to 98-inches. Both Neo QLED 8K and 4K TVs deliver bright highlights and a wide range of colours that have been Pantone validated, which provides validation on accurate expression of 2,030 PANTONE colours and 110 skin tone shades.
High-resolution panels automatically apply real-time, scene-by-scene High Dynamic Range (HDR) effects with new Auto HDR Remastering to deliver extraordinary contrast. Plus, there’s not a bad seat in the house with Anti-Glare and Ultra Wide Viewing Angle technology that displays clear 8K or 4K quality content at virtually any angle or light, producing vivid colour across the screen.
Recommended retail prices:
The Samsung Neo QLED 8K Smart TV (QN900C) is available in 85-inches, 75-inches, and 65-inches.
- 85-inches RRP: $12,699
- 75-inches RRP: $9,879
- 65-inches RRP: $7,549
Samsung Neo QLED 4K Smart TV QN90C (43-inches, 50-inches, 55-inches, 65-inches, 75-inches, 85-inches)
- 85-inches RRP: $7,899
- 75-inches RRP: $6,159
- 65-inches RRP: $4,649
- 55-inches RRP: $3,489
- 50-inches RRP: $2,899
- 43-inches RRP: $2,319
Samsung Neo QLED 4K Smart TV QN85C (55-inches, 65-inches, 75-inches, 85-inches)
- 85-inches RRP: $6,999
- 75-inches RRP: $5,199
- 65-inches RRP: $4,079
- 55-inches RRP: $3,149
Samsung QLED 4K Smart TV Q70C (55-inches, 65-inches, 75-inches, 85-inches)
- 85-inches RRP: $5,249
- 75-inches RRP: $3,499
- 65-inches RRP: $2,679
- 55-inches RRP: $2,099
Samsung QLED 4K Smart TV Q60C (55-inches, 65-inches, 75-inches, 85-inches)
- 85-inches RRP: $4,619
- 75-inches RRP: $2,889
- 65-inches RRP: $2,189
- 55-inches RRP: $1,729
More information on the Neo QLED 8K & 4K range is here.
Complementing Neo QLED 8K & 4K experiences, Samsung’s 2023 premium lineup includes two new series’ of Samsung OLED: the S95C and S90C. Available in 55-inch, 65-inch, and 77-inch screen sizes, Samsung OLED TVs are powered by a Neural Quantum processor 4K that mesmerises viewers with bright, bold, life-like visuals and incredible contrast.
With over 8 million specially engineered self-illuminating pixels comprising three subpixels (Quantum Dot red and green, and OLED blue) and no white subpixels; Samsung OLED has no compromise of colour reproduction. Paired with the Neural Quantum Processor 4K’s perceptional colour mapping technology, Samsung OLED has earned the honour of being the World’s First Pantone-Validated HDR OLED.
Featuring Quantum HDR OLED+, powerful processing, and 4K upscaling, content displayed on Samsung OLED screens is instantly transformed into incredibly sharp 4K resolution, bringing out incredible detail – including bright whites and pure blacks – no matter the original source resolution[8]. Exceptional motion enhancements are also included in both the S95C and S90C to help ensure high speed games and movies appear consistently crisp. Both models boast blazing-fast speeds up to Motion Rate 200, while Game Motion Plus achieves up to 144Hz 4K VRR[9] with compatible PC-connected content.
At the top of the Samsung OLED range is the S95C, which stands out with dramatic visuals, bold sound and convenient SmartThings connectivity all housed in a strikingly slender Infinity Design. At 11.2mm thin top to bottom, Samsung’s S95C OLED boasts beautiful sleek modern lines, a sophisticated metal trim, and is virtually bezel-free for a premium finish. Designed to elevate and compliment living spaces and cinema rooms, installation of Samsung OLED is complete with the choice of a near flush-fit wall mount or a streamlined blade stand. The Attachable Slim One Connect solution neatly tucks away cords and cables so Australians can focus on what’s on the screen, rather than the clutter surrounding it.
Recommended Retail Price
Samsung OLED 4K S95C (55-inches, 65-inches, 77-inches)
- 77-inches RRP: $9,299
- 65-inches RRP: $5,799
- 55-inches RRP: $4,649
Samsung OLED 4K S90C (55-inches, 65-inches, 77-inches)
- 77-inches RRP: $7,899
- 65-inches RRP: $4,999
- 55-inches RRP: $3,829
More information on this new OLED range is here.
Screens for every experience
Samsung’s market-leading TV lineup is rounded out by the company’s Lifestyle TV and Projector range which features The Frame, The Sero, The Serif, and The Terrace, and projectors, The Premiere and The Freestyle. With the ability to watch the best content indoors, outdoors, or on-the-go, every situation can become an immersive cinematic experience with Samsung. Customisable bezel finishes, artistic standby modes, and rotating wall mount accessories further personalise Australian homes, enabling Australians to use technology to portray their most authentic selves.
Better together with Samsung audio
For a truly immersive home cinema experience, premium big screens require premium audio to match. Samsung TVs including Neo QLED 8K & 4K, Samsung OLED, The Frame, and The Serif pair effortlessly with select Samsung soundbars. With Q-Symphony, TV speakers paired with Q-Series and S-Series soundbars operate as one for combined, optimised audio set-up that delivers masterfully orchestrated sound. SpaceFit Sound further personalises home cinema experiences by sending test tones out through the room each time the TV turns on, calibrating the TV and soundbar to the unique size and space of the room.
More information on Samsung’s Q-Series and S-Series range of soundbars is here.
Bringing consumer passions at the forefront
Samsung’s range of premium screens – from Neo QLED 8K to Samsung OLED – not only bring video and photo content to life in ultra-high resolution but also take screen experiences like gaming to a whole new level. Gaming on a Neo QLED 4K provides a high level of immersive gameplay, from the large screen to high-performance graphic cards that support 4K resolution at fast pace.
In addition to its advanced features for viewing experiences, Samsung’s 2023 AV lineup offers gamer-centric features and services. These include XBOX Game Pass for console-free cloud gaming and Samsung Game Bar, which places gamer controls front and centre, making all the difference between winning and losing in competitive gameplay.
Australians can also personalise their viewing experience with easy access to the latest Samsung Smart TV apps and top streaming providers. The Tizen OS-powered entertainment hub delivers access to Samsung TV Plus, the brand’s free ad-supported TV (FAST) and video-on-demand service that offers 90+ channels in Australia and thousands of shows and movies on-demand.
Solutions tailor-made for your life: SmartThings
Samsung’s 2023 TV lineup is underscored by the company’s commitment to delivering calm technologies and innovations, providing Australians with simple connected experiences that make life better.
Samsung TVs feature Smart Hub which is the centrepiece of the connected home experience that brings Entertainment, Gaming, Ambient options, and SmartThings together in one place. With Smart Hub built-in, content curation and discovery is front and centre, enabling Australians to spend less time searching and more time streaming the movies, shows and games they enjoy.
Via Smart Hub, Samsung’s 2023 range of QLED and Samsung OLED TVs have SmartThings and the Zigbee & Matter Thread One-Chip Module directly built-in. This puts the ability for Australians to quickly, easily, and calmly connect to and control various smart devices and appliances across the home from their TV, providing increased convenience to daily routines.
Making connectivity simple, SmartThings enables users to easily link thousands of compatible smart devices in just one step, allowing them to enjoy the synergy created by Samsung products more easily. From TVs, smartphones, air conditioners, dryers, refrigerators, lights, blinds, and doorbells, SmartThings automates the set-up process, and expands possibilities thanks to the Home Connectivity Alliance and the international IoT communication standard, Matter.
“Samsung is paving the way for smarter homes via support for Matter,” said Mr Senior. “Thanks to this collaborative mindset and the open nature of the SmartThings platform, Australians can build a network of connected devices that makes their home smarter and their lives easier.”
